Watch the Campaign for spreading awareness on ‘PMGKAY’, a TVC for the Food Corporation of India, Ministry of Consumer Affairs, Food and Public Distribution, Government of India. Pradhan Mantri Garib Kalyan Anna Yojana, with a budget of 12 lakh crore rupee, PMGKAY aims to benefit more than 80 crore people, earning global acclaim as the world’s largest food security scheme. This campaign comprising Videos, Audio Jingles and Outdoor Publicity Billboards garnered millions of views, with dubbing in 12 languages and aired on 47 TV channels and 169 FM Channels.