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Fortified Rice

Join us in exploring the transformative power of fortified rice in ensuring optimal nutrition for all, showcased in our video for the Food Corporation of India, Ministry of Consumer Affairs, Food and Public Distribution, Government of India. Witness how fortifying rice with essential nutrients combats malnutrition and anemia. This campaign comprising Videos, Audio Jingles and Outdoor Publicity Billboards garnered millions of views, with dubbing in 12 languages and aired on 47 TV channels and 169 FM Channels.
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Client

Food Corporation Of India

Year of Creation

2023

Service

Media Campaign

Tags

TVC